Home Industry DraftKings Maintains Iron Grip On Massachusetts In April
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DraftKings Maintains Iron Grip On Massachusetts In April

DK took 50.4% of all bets in its home state in April

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Massachusetts Revenue Round Up April 2025
Photo Credit: Imagn Images
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The Massachusetts Gaming Commission reported $67.6 million in gross sports wagering revenue for April on Tuesday as DraftKings continued to boss around bettors in its home state.

Operator winnings surged 33.7% compared to April 2024 as the 9.8% statewide hold was 1.4 percentage points higher. That allowed revenue to outpace the 14.4% bounce in handle to $690.3 million, the sixth-highest total in Bay State history. Massachusetts also became the 13th state to surpass $15 billion in total handle post-PASPA.

The state was able to tax $65.9 million in adjusted gross revenue, re-directing $13.2 million to its state coffers. The $55.5 million in year-to-date receipts is running $11.7 million ahead of last year’s pace as the $278 million in AGR through the first four months of 2024 is up 26.9%.

It’s good to be the King(s)

DraftKings has been able to consistently roughly 50% market share when it comes to mobile betting in Massachusetts. It again hit that benchmark in April as the $343 million worth of accepted bets accounted for 50.4% of all online wagers.

Despite the Boston Red Sox enjoying a 16-11 record in April and the Boston Celtics winning nine of their 12 total games, including four wins in an NBA first-round postseason series win over the Orlando Magic, DraftKings still managed to produce a state-best 11.3% hold for the month, and claim $38.6 million in gross revenue. That was up 57.7% from April 2024 and marked the fifth time in the last eight months revenue topped $35 million.

Bettors fared slightly better versus FanDuel, keeping the juggernaut below a 10% hold for the second straight month — but just barely at 9.9%. Its $18.4 million in winnings was down 8.5% year-over-year despite a 5.4% uptick in handle to $185.9 million.

While the top two spots are fairly settled, Fanatics Sportsbook is trying to make a case to be the No. 3 mobile option in Massachusetts. Fanatics closed the gap to BetMGM in handle thanks to a small month-over-month uptick to $49.3 million, more than double its $22.8 million in bets accepted last year and up from $48.3 million in March.

BetMGM saw a solid year-over-year bump in handle of 36.3% to $55.1 million, but it was also 23.5% off its record action of $72.1 million set in March. BetMGM comfortably kept the final podium spot for revenue, though, attaining a 7.4% win rate to keep $4.1 million compared to Fanatics’ 6.6% hold that resulted in $3.3 million in winnings.

ESPN BET and Caesars were separated by $564,419 in handle as both books eclipsed $21 million, but ESPN BET had an 8.7% hold — more than five percentage points higher than Caesars — to reap $1.9 million in winnings. Caesars totaled $752,305 in revenue with a 3.6% hold — the seventh consecutive month it failed to attain the industry-standard 7%.

Elsewhere around the country

Pennsylvania

Pennsylvania sportsbooks largely maintained the status quo from last April with $61.8 million in gross revenue, up 4.6% from 2024 as operators fashioned an 8.7% hold from $711.6 million handle. Promotional spend was up 15.7% from last year to $19.3 million with FanDuel offering $7.3 million in credits and bonuses.

FanDuel easily led all mobile operators with $27.4 million in gross winnings on the strength of a 10.2% hold. DraftKings was a distant second with $17.6 million while crafting a 9.6% win rate. Year-to-date operator revenue in the Keystone State continues to lag versus 2024, due mainly to the Philadelphia Eagles winning Super Bowl LIX in February.

The $229.2 million in gross winnings is down 15.4% compared to the first four months of 2024, while the $128.5 million in taxable revenue is a downturn of 31.7%. That has led to $20.3 million less in receipts for the state at $43.7 million.

Louisiana

Louisiana sportsbooks easily avoided back-to-back, sub-10% monthly holds for the first time in state history in April, notching an 11.8% win rate to claim $40.7 million in gross revenue. That was up 3.6 percentage points from March, when the 8.2% hold was just the second in single digits in the last 17 months.

Despite the lofty hold, revenue was only up 0.7% from last April when sportsbooks routed the public with a 14.3% win rate. Handle was up 21.5% year-over-year to $343.8 million, slightly ahead of the year-to-date increase of 19.6% to $1.5 billion.

Operators came out of the gate fast in baseball: The $3.2 million in revenue was the most for any month since collecting $3.8 million in October 2023. Parlay revenue also reverted back to the house’s favor with $26 million, sending the total for the year over $105 million.

Michigan

Michigan sportsbooks weathered a strong April from the Detroit Tigers in finishing with $43 million in gross revenue, down 1.1% from last year. The Tigers went 18-9 during the month, likely offsetting some of the success the house had against Pistons bettors seeing their team in the NBA postseason — albeit briefly with a first-round exit to the New York Knicks — for the first time since 2019.

Handle ticked 3% higher to $427 million, resulting in a 10.1% hold. Adjusted gross revenue totaled $27.1 million, down 7.7% year-over-year as the state’s cut of receipts totaled $1.4 million.

FanDuel paced mobile books in handle ($154.6 million) and gross revenue ($19.1 million) on the strength of a 12.4% hold. DraftKings edged into eight figures in winnings with $10.5 million, attaining a 9.1% win rate from $114.9 million handle.

Fanatics surpassed $3 million in gross revenue for the third time in six months, totaling $3.3 million with an 11.3% hold. It continues to spend aggressively in the marketplace — Fanatics’ taxable revenue was less than $1.1 million, and it was the second consecutive month the spread between gross revenue and AGR was more than $2.2 million.

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Written by
Chris Altruda

Chris Altruda was a sportswriter with ESPN, The Associated Press, and STATS for more than two decades before turning to the gambling industry at Sports Handle in 2019. When not crunching sports betting revenue figures for InGame or Casino Reports, he is usually listening to Iron Maiden or exploring Chicago neighborhoods. His ‘X’ handle is @AlTruda73 and can be reached via email at [email protected].

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